PLMA Load Management Leadership Demand Response Training
PLMA Demand Response Training

Join Us For:

PLMA DR Wholesale Markets

December 7-8, 2021

Tuesday, December 7: 11:00 am to 5:00 pm ET  |  8:00 am to 2:00 pm PT  

Wednesday, December 8: 11:00 am to 5:00 pm ET  |  8:00 am to 2:00 pm PT  

This class is presented live online.

This two-day interactive, online class explores how to leverage wholesale energy market models to design demand response programs for traditionally regulated, restructured, and emerging electricity markets; a detailed review of the similarities and differences among markets in which demand resources can participate; and, the current and future roles for electricity consumers, aggregators, energy retailers, utilities, and market operators; and the role of DERs and Storage in the market.

Interactive exercises will enable participants to gain hands-on experience with various aspects of the subject matter. The class content expands on a white paper which you can download at

Class Topics Include:

  • General structure of traditionally regulated and restructured energy markets and role of market participants
  • Review, history, markets and products of PJM, NYISO, ISO New England, ERCOT, CAISO, MISO, SPP, IESO, and AEMO
  • Economics, configuration and process modeling; group exercise
  • Types of markets/services in which demand response could participate—energy, capacity, ancillary services, emergency, economic, etc. plus a group exercise
  • Review of other important emerging markets and international markets
  • Review of important, controversial market design and regulatory issues
  • Opportunities and grid planning implications for retail energy marketers, utilities, technology and service vendors
  • Explore the emerging role of energy storage and other demand-side resource trends
  • Future outlook and evolving trends
  • Tools, techniques, communication standards, plus a group exercise
  • Class content review test
  • Facilitated Mentor Round Table Discussion

Registration Fees (for this live online class)

  • PLMA member rate: $1,199
    • Member passes may be available for Sustaining and Advisory-level members.
      Please contact Rich Philip, [email protected] to use one or more of your member passes. 
  • Non-member rate: $1,699
Click Here to Register!


Additional Information

Login to PLMA's Load Management Learning Center with your email and PLMA  password to meet your instructors, review the class agenda, and download PLMA's Glossary of DR Terms and Abbreviations. 


Upon completing your registration, PLMA will send you an email to confirm class details, including access to the class agenda, slides, and other resources.

Meet our DR Trainer:

Scott Coe, GridOptimize
Scott Coe

Meet the DR Mentors:

Mark Martinez, Southern California Edison
Mark Martinez
PLMA Education Planning
Group Co-Chair,
Southern California Edison
Christine Riker, Energy Solutions
Christine Riker
PLMA Education Planning
Group Co-Chair,
Energy Solutions
Derek Kirchner, Consumers Energy
Derek Kirchner
TRC Companies
Brett Feldman, Guidehouse Insights
Brett Feldman
PLMA Awards Co-Chair,
Guidehouse Insights
Rich Philip, PLMA
Rich Philip 
PLMA Executive Director,
formerly Duke Energy
 Who Should Attend

The audience for this class includes new and transitioning utility and regulatory staff and energy solution providers seeking to improve their knowledge of how transition/reposition/create customer programs to address demand response methods and emerging DERs to meet peak electricity demand, mitigate the impact of high energy prices, and manage variable generation.

This training class is open to all industry stakeholders, with significantly discounted rates offered to PLMA member practitioners and PLMA partners. 
Click here to see who has attended this class in the past. 

Continuing Education
This class may qualify for AEE continuing education credit and may be accepted for other certifications as well. Supporting documentation can be provided upon request for your particular submission.

Class Materials
PLMA will provide access to all class registrants to the class slides and recordings, as well as additional relevant resources.
Registrants who successfully complete this class can request a PLMA Certificate of Completion.

Registration Fees (for the live, online class) 

  • PLMA member rate: $1,199
    • A complimentary member pass may be available for Sustaining and Advisory-level members.
      Please contact Rich Philip, [email protected]
  • Non-member rate: $1,699
Click Here to Register!


PLMA invites the staff of our PLMA member organizations to sign into this website with your email and PLMA password to receive member rates or to use complimentary member passes, when available. If you are not a PLMA member, click on "Register" to create your non-member attendee user profile, at no cost. You will receive PLMA's non-member rate for this class.

Cancellation Policy 
PLMA always provides full refunds for cancellations made with at least 24 hours’ notice of the start of class.