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ULME Web Discussion: Behavioral Demand Response
Wednesday, August 26, 2020, 2:00 PM - 4:00 PM EDT
Category: Member-produced Event

ULME Web Discussion:  Behavioral Demand Response

Wednesday, August 26, 2020, ONLINE, 2:00-4:00 pm Eastern
Utilities Only

 

Utility companies across the nation are looking for creative ways to slow the growth in energy consumption, support customer cost savings, and transform customer experiences. First, learn how Maryland’s largest utility is using gamification and a spin-off of a classic Smart Energy Savings program to do this! Baltimore Gas & Electric (BGE) worked with Oracle (formerly OPower) on an opt-out behavioral DR program. Come learn why BGE is implementing changes in this early-to-the-market program and how they tried out some interesting gamification and peak-time-rewards ideas.   Then hear from Consumers Energy, Michigan’s largest combination utility, how it is growing its Demand Response programs to help advance a clean energy future for the state.  By 2040, the company plans to achieve net zero carbon emissions and meet 90 percent of Michigan’s energy needs with clean resources. Learn how the company has evolved its Behavioral Demand Response offerings to increase monthly enrollment rates three-fold and drop unenrollment rates by ~70 percent since 2018. 

The connection link will be sent to verified utility registrants.  This webinar will not be recorded. 

2:00 - 4:00 pm Eastern | Live Online Presentation
This presentation will not be recorded.

Click Here to Register
Utilities Only
Allison Reis, Consumers Energy

Allison Reis

Consumers Energy

Since joining Consumers Energy in 2015, Allison Reis has held positions in Executive Communications, Strategy Development, Customer Experience Strategy Integration, and Demand Side Program Management. She currently manages the company’s Behavioral Demand Response programs and Gas Demand Response pilot for Residential customers. Allison’s focus has been on scaling, automating enrollment, and improving the customers’ experiences on Behavioral Demand Response. Since 2018, the average monthly enrollments have increased three-fold and unenrollment rates have dropped ~70 percent. She believes that minimizing barriers to entry and simplistic, streamlined program communication is key to customer participation and retention. Allison earned her MBA from Grand Valley State University in 2016.
Nicole Hendrickson, Baltimore Gas and Electric

Nicole Hendrickson

Baltimore Gas and Electric

Nicole Hendrickson is a Program Manager leading BGE’s Smart Energy Rewards Program which encompasses behavioral energy efficiency offerings.  Prior to Nicole’s work in energy efficiency, she was responsible for innovating BGE’s revenue collection process on theft of energy cases. Nicole was an investigator in BGE’s Customer Operations department using Smart Grid data analytics to identify energy theft patterns. Most recently, Nicole has been leading BGE’s gamification efforts within BGE’s Smart Energy Manager Program.  Nicole holds a Bachelor’s of Science from Towson University.
 

The Utility Load Management Exchange's (ULME's) mission is to promote load control as a viable option for utility deployments in demand reduction, economic dispatch, and/or T&D reliability through a forum for utility staff members to share information on program design, marketing, vendor management, benefit-costs and technology deployments. Learn more about the structure and governance of ULME here.