Navigant Research Has Published Utility Online Energy MarketplacesNavigant


Utility Online Energy Marketplaces
E-commerce Platform Drivers, Barriers, Key Industry Players, Global Market Forecasts, and Analysis Demand Side Management 

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Customers are growing comfortable with smart home products and continue to look for ways to orchestrate energy management and comfort. This awareness has spurred recent developments in utility online energy marketplaces, which create the opportunity for utilities to deepen engagement with customers and serve as an energy ally. In response, customers are seizing opportunities to interact with their utility online. Although still relatively small, with a few key industry players across North America and Europe, the utility online energy marketplace is beginning to differentiate with advanced customer engagement offerings. 

Evolving partnerships, merger and acquisition activity, and priority market shifts are changing the utility online energy marketplace landscape. Where online stores traditionally targeted residential customers, offerings are of growing relevance to the small and medium business (SMB) community. Further, business models look distinct between existing markets in North America and Europe and provide room for regional-level growth. Integrated distributed energy resource and other demand side management (DSM) programs will continue to develop over the coming decade and create the demand for smart home products and increased customer engagement, both of which can be provided through utility online energy marketplaces.

This report by Navigant Research, a Guidehouse company, examines the global online energy marketplace landscape. The study provides an analysis of market issues including drivers and barriers. Profiles of key industry players across North America and Europe are included. Global market forecasts for marketplace revenue is provided by region and customer segment through 2029.


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